Romero Britto to Design Custom NASCAR Cup Series Championship Trophy
NXTbets Pro | Published On: October 15, 2026
Britto joins NASCAR
NASCAR and Homestead-Miami Speedway have tapped Romero Britto to shape Championship Weekend, giving the season finale a bright South Florida edge. Britto will serve as honorary creative director for the weekend, a role that puts his signature style into the center of the title stage, and NASCAR said the effort is meant to give the championship a South Florida feel.
The partnership goes beyond a single design assignment. Britto’s work will show up across the speedway during Championship Weekend, and an exclusive merchandise collection built around his designs will be available as part of the event. A large mural featuring his art will appear on the main tower, turning the track itself into part of the display. Britto also will take part in pre-race festivities, putting him in front of fans before the titles are settled. The plan gives the weekend a unified look and ties the visual presentation of the track to the racing that will unfold there. NASCAR is using the event to blend competition, entertainment and a local identity that fits the South Florida setting. The result is a weekend that carries more than the standard championship script. It adds a recognizable artistic signature to a race weekend built around titles, ceremonies and the final stretch of the season.
Custom trophy design
Britto will create a one-of-a-kind custom trophy for the Cup Series championship race, and the winner will raise it in Victory Lane after the title race. The trophy will be presented in Victory Lane and will not replace the traditional NASCAR Cup Series championship trophy. That keeps the established title hardware in place while adding a separate piece made specifically for this weekend. The custom trophy will be shaped like a vase, a design choice that gives the piece a different profile from the usual racing award. Britto’s bright colors, bold outlines and geometric patterns will be built into the design.
The new trophy is the clearest sign that NASCAR wants Championship Weekend to feel like a special production rather than a standard stop on the schedule. It gives the Cup Series finale its own artistic identity and creates a fresh visual marker for the champion who wins it. The traditional trophy remains the sport’s core symbol of the title, but the Britto-designed piece adds another layer to the celebration and to the photo that follows the checkered flag. Victory Lane will serve as the stage for that reveal, and the winner of the Cup Series title race will lift a trophy designed around the artist’s style. The combination of familiar racing ritual and custom art gives the finale a distinct look without changing the meaning of the championship itself.
Championship Weekend event
Homestead-Miami Speedway’s Championship Weekend will stack three title races into one final push, with the Craftsman Truck Series finale opening the action and the O’Reilly Auto Parts Series finale following before the Cup Series championship closes the weekend. Britto’s art will surround that race lineup and the custom trophy will be part of the final celebration. The setup gives the speedway a unified look from start to finish. It also puts the Cup Series title race at the center of a broader weekend that includes multiple championships and several layers of presentation.
The event plan shows how NASCAR intends to use the track as more than a racing venue. The mural on the main tower, the merchandise collection and the pre-race appearances all point to a full event package built around Britto’s style. The artist’s work will appear throughout the speedway, and that presence will frame each championship race as part of a larger visual theme. For fans, the weekend will bring the usual pressure of season-ending racing along with a distinct design identity that connects the titles to Homestead’s place in South Florida. Britto’s role, the custom trophy and the speedway-wide artwork all work toward the same goal. They give the championship weekend a different look while keeping the racing and the trophy ceremonies at the center of the story.
