
5.11 Becomes Triumph Title Sponsor at Fox Raceway
Apparel brand 5.11 has stepped up from associate sponsor to title sponsor of Triumph’s U.S. entry, which will race as 5.11 Triumph Factory Racing with a new livery. The rebrand will be formally unveiled at the AMA Pro Motocross season opener at Fox Raceway in Pala, California on May 30. Outlets differ on the sponsorship term, with some reporting it runs for the remainder of the season and others calling it a multi-year deal.
Triumph confirmed a five-rider Pro Motocross roster. Jordon Smith and Mikkel Haarup will move up to the premier 450 class aboard the TF 450-X. Gage Linville, Austin Forkner and SMX Next champion Deacon Denno will campaign TF 250-X machines. Denno, who won at the Philadelphia Supercross in April, is scheduled to make his professional debut and will contest the full Pro Motocross season.
Jalek Swoll remains sidelined while recovering from an Achilles injury sustained in March, and his contract with the squad runs through the end of the season. Triumph said the 5.11-backed team will begin its third consecutive AMA Pro Motocross Championship campaign this season.
The title sponsorship builds on a partnership that began during the Monster Energy AMA Supercross season, when 5.11 supplied teamwear and ran paddock activations, autograph signings, giveaways and a fan contest that awarded a TF 450-RC raced by Triumph ambassador Ricky Carmichael. Triumph Racing America general manager Jeremy Coker and 5.11 CEO Troy Brown said the deeper partnership reflects shared performance values and highlighted 5.11’s durable gear for varied weather as a key element of the collaboration.
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